Prêt et Frais ("Fresh to Go")  was a Canadian company specialising in fresh and nutritious snacks distributed via vending machines, featuring a variety of ready-to-eat fruits, salads, and other prepared meals. My involvement with this brand began in 2018 as a freelance project through an online creative platform, 99Designs. Over the span of two years, I collaborated with the client to brand this new business, creating a distinctive identity that resonated with their vision. This encompassed designing a logo, vending machine decals and interfaces, commercial materials, and corporate collateral, among other elements.